I LOVE to study vintage design magazines, y’all. The main reason has to do with an insatiable desire to understand what caused certain design styles to appear and why people chose and liked the styles and materials they did. But I know your eyes would glaze over if I talked about that, so I will save it for my husband, who manages to play along like he is also interested in what I’m talking about.
If you’re still reading this, thanks! I like you! I think you will get a kick out of this, but if not, just scroll through quickly and then head back to Pinterest.
My favorite vintage magazines are my stack of The American Home from the 1950’s and ’60’s, but I am also the proud owner of about 100 Life magazines that I picked up for $10 on the last day of an estate sale, which are from the 1940’s and ’50’s. As I’ve been flipping through them with an enormous mocha in hand, I found some ads I thought were worth sharing.
One thing I love about the mid-century time period (other than its furniture), is its emphasis on family and well-cared-for kids. Take this, for example:
Nothing is better for kids than a well-rounded meal, made of the four food groups of flour, sugar, eggs, and milk. I have to say I agree with them on the “enjoy-it-often-with-each-meal” approach. When Tommy is done with his meal above, he’ll probably need to go work off that cake. When he comes back, make sure you’re equipped with this:
First, you scrub the frosting off his plate, and then it does double-duty and scrubs the dirt off his knees. That’s what every boy is hoping for when he comes in to see Mom: a good scrub-down with a Brillo pad. When it’s time to make dinner, you can burn off your own cake by setting up this for him to watch Lassie on:
At a mere 47 pounds, you won’t even notice the workout you get as you haul it from room to room. Finally, it’s time to make dinner. As usual, you want to provide the best meal for your family while pinching as many pennies as possible:
This way you’ll have enough meat to feed Tommy’s sister Sue, too. And in case you happen to be tired from hauling the Porta-TV to the den, you can buy this:
A fridge where you can look into it while sitting! This is perfect for those of us who find it too tiring to look in the fridge while standing. If you’ll excuse me, I’ll get my cake and then sit here and decide what I want with it (along with my ground beef and evaporated milk, of course).
Thankfully you can cook your meatloaf in this automatic oven (while seated), cleverly equipped with a “roast-meater” (pun intended). What’s even better is when the meat juice/milk splashes on the oven door, you can actually take off the door for easy cleaning! Rinsing oven doors separately is so convenient.
One thing a midcentury mom loved to do was decorate. Thankfully she had a lot of choices. While I like to stick with linen and cotton when it comes to fabrics, I can’t help be tempted by this:
There isn’t much you wouldn’t love about these…they’re tailored, tiered, ruffled, and fiberglass. But at these prices, there is never an excuse to not use fiberglass in your decorating. Especially when you need extra durability, with kids hiding behind the curtains and babies crawling beneath them.
But if you’re changing your curtains, don’t forget to change out your rug:
I’m not sure what these are made of, but if the name is Deltox, it has to be safe. And at these prices, who cares?! But if you’re changing your curtains AND your rug, you are going to need to address your tile. Thankfully you can have this:
If this description doesn’t sell you, here’s a little more info on option 1:
The great news about these floors made with “sturdy asbestos fibers” is that they “laugh at household hazards like greasy kitchen spills” and “children’s scuffing feet.” What they don’t know yet is that greasy kitchen spills and children’s scuffing feet are no laughing matter, so Tommy’s playroom will thankfully be clad in asbestos.
While Tommy is driving his trucks and scooting his clean knees on the new asbestos tile, his sister Sue is also getting a present: item #4, Marybel. (Maybe Marybel knows something about the tile that we don’t yet.)
And isn’t she just lovely!!
It’s almost bedtime, but not without another baked good for a well-rounded diet:
Mommy made a pie! With Fluffo and Pet Milk! Thank you, Mommy!